Regardless of if you are an established homestead or just starting your backyard flower farm, Instagram is a great way to promote your small business. You may have concerns about if Instagram will be worth the time it takes to successfully use it for your business. However, using Instagram will help you establish your brand […]

If you want to show off your homestead, do it the right way. Find the appropriate equipment so you can take professional, share-worthy photos without hassle.

So, you are a crafter? You were able to create something homemade and wonderful, congrats! Now what? How and where do you sell your craft items? There are a few different options such as: online whether through Facebook, Shopify, Etsy, Amazon, eBay, or an online store they are all great option. However, how do you begin […]

How to advertise on a budget or for free. Social Media There are many ways in today’s world to advertise free or at reasonable cost. Social media is the first big freebie. Facebook, Instagram, and even Twitter can be used to your advantage. I myself find Facebook to be my useful tool. I can share […]

Starting & Running Your Own Small Farm Business (Storey, 2007) by Sarah Beth Aubrey helps you plan your small business from the start. Filled with tips, examples, ideas, form templates, and success stories, this book is a handy all-in-one guide for your homestead hustle. Even if you don’t want to spend the money to develop […]

Email newsletters are a great way to keep in touch with your customers and let them know what is in season on your homestead. It’s a great way to highlight new products, important dates (like first or last market days of the season) or share exciting news about what is going on at your homestead […]

Excerpted from Homemade For Sale by Lisa Kivirist and John Ivanko   Hosting Private Product Parties If your state permits it, another option may be to host a private “product party” along the lines of a Pampered Chef or Tupperware gathering. Invite over your friends, neighbors and other community members in your target market for a private […]

Many farm-related businesses are seasonal. Our farm stand is open to the public from Memorial Day weekend through the end of November each year. It can be quite tricky to have enough inventory to have a nice selection of items for customers without being stuck with more than we need over the winter months. In […]

A big part of Etsy is the ability to connect buyers with makers. (If you’re not familiar with Etsy, be sure to check out Part 1 of this article!) One of my favorite parts about running the farm stand is meeting my customers face-to-face. While this isn’t possible when you are selling online, Etsy does […]

Have you heard of Etsy? It is an online marketplace where vendors can sell handmade and/or vintage goods. Selling on Etsy has lots of benefits for us. It has a lot of name recognition and has been around long enough to be a publicly-traded company. Lots of lifestyle magazines feature  products found on the site. […]