Here in Vermont, trees are starting to come out of their winter hibernation as their sap starts to flow from the roots on warmer spring days. The trees stored the sap during the shortened days of autumn. In the early spring, the sap occasionally travels from the roots to the leaf buds awaiting to unfurl. […]

The first rule of marketing is that the customer is always right. It’s a wise rule because customers who have good experiences are much more likely to return to your business. And in the age of the internet, people who have a bad experience are likely to share it. Sometimes it’s a Facebook rant, other […]

One of the great things about making a living on your homestead is earning an income doing things you love. But there are some things to keep in mind to successfully transition from hobby to work. If you want your hobby to be a successful business venture, you need to treat it as a business! […]

Excerpted from Homemade For Sale by Lisa Kivirist and John Ivanko   Hosting Private Product Parties If your state permits it, another option may be to host a private “product party” along the lines of a Pampered Chef or Tupperware gathering. Invite over your friends, neighbors and other community members in your target market for a private […]

Many farm-related businesses are seasonal. Our farm stand is open to the public from Memorial Day weekend through the end of November each year. It can be quite tricky to have enough inventory to have a nice selection of items for customers without being stuck with more than we need over the winter months. In […]

A big part of Etsy is the ability to connect buyers with makers. (If you’re not familiar with Etsy, be sure to check out Part 1 of this article!) One of my favorite parts about running the farm stand is meeting my customers face-to-face. While this isn’t possible when you are selling online, Etsy does […]

Have you heard of Etsy? It is an online marketplace where vendors can sell handmade and/or vintage goods. Selling on Etsy has lots of benefits for us. It has a lot of name recognition and has been around long enough to be a publicly-traded company. Lots of lifestyle magazines feature  products found on the site. […]

This is always a busy time on our farm. The garden is at peak production and I try to preserve any produce left over at the end of our market days. On days the stand isn’t open, I’m usually found in our processing kitchen making jams, salsas, pickles, and more. There are also plenty of […]

Agritoursim is a big word that sounds intimidating. It’s simply the idea of making your farm a destination, somewhere with something interesting to do or see beyond buying your products. Still, farm open houses, hayrides and the like can be overwhelming. Customers have suggested opening up a spare bedroom in our farmhouse as a bed […]

When I moved to our farm, I longed to put in more flowers. There were a few things that bloomed- irises, lily of the valley, daffodils- but not a lot. A farm is a busy place, so planting pretty things often falls way down the to-do list. But here are five great reasons why I’ve […]