How to Define your Ideal Customer: Part Two Use our free 3-page worksheet to better understand who your ideal customer is! In my last post, I discussed why it’s so important to know who your ideal customer is. Understanding who they are will allow you to: Stand out in a crowd because your product/service was […]

How to Define your Ideal Customer: Part One Defining your ideal customer can transform your homestead business and supply you with a steady stream of happy customers! Whether you provide a homestead service, have an agritourism operation, manage a market farm, or operate a small handmade business, we all have one thing in common: customers. […]

From June to August, Ben and I participate in a local Farmers Market called Downtown Rising in Plattsburgh, NY. As some of you may know, a lot goes into a Farmers Market. Generally the week before is the time to make and prep new products for the following weekend. Friday evening can be a late […]

Profit as a Homesteader Shared with permission from MOTHER EARTH NEWS and Friends Download this episode (right click and save) From being open-minded but honest about what you can and can’t provide to consumers, to finding and keeping customers, to looking at your homestead as a place for new, potential resources, the urban homesteading business can […]

Raising Rabbits for Profit Marketing and Production Shared From Grit Magazine – Written By: Callene Rapp Producing year-round In order to maintain profitability, it’s important for the rabbitry to produce litters year-round. This necessitates having litters when Mother Nature, and the doe herself, may not think it’s the greatest idea. Rabbits, like many other animals, are […]

Selling Your Herb Products Shared From MOTHER EARTH NEWS  Written By: MOTHER EARTH NEWS editors Your best prospects for selling display cards of herbs will be found among supermarkets, grocery stores, health food store. and specialty shops. Any store that sells food is a prospect for a dried herb display card. A good time to see […]